A Source Of Inspiration
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Oldest known Bible goes online - CNN.comLONDON, England (CNN) -- The world's oldest known Christian Bible goes online Monday -- but the 1,600-year-old text doesn't match the one you'll find in churches today. Discovered in a monastery in the Sinai desert in Egypt more than 160 years ago, the handwritten Codex Sinaiticus includes ...
ASO Advertising
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4 months ago
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Stop neglecting your viral metrics - iMediaConnection.comThink viral metrics are unobtainable? Guess again. Here's the easy way to track your viral campaign's success.
armandoalves
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14 months ago
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The Best Damn Web Marketing Checklist, Period! - Search Engine Guide BlogMy master website marketing checklist covering over 400 specific items through 23 topics. These topics include things such as website development, SEO, usability, accessibility, etc. This list doesn't cover any "how tos," which are an essential ingredient to successful online marketing, but ...
armandoalves
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14 months ago
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How Pixar Fosters Collective CreativityYou are seeing this message because your web browser does not support basic web standards. Find out more about why this message is appearing and what you can do to make your experience on this site better.
armandoalves
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14 months ago
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Micro Persuasion: The Digital Curator in Your FutureCredit: Met by jesst7 [http://www.flickr.com/photos/jesst7/226794625/] Content: it's everywhere. Content is in your inbox, your feed reader, outdoor media, your living room [http://www.micropersuasion.com/2007/12/2008-digital--1.html], your pocket [http://www.micropersuasion.com/mobile/] and, ...
armandoalves
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14 months ago
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What Makes for a Good Blog? | 43 FoldersMy friends at Six Apart recently asked me to make a list of blogs that I enjoy. I think they’re planning to use it for their new Blogs.com project. Unfortunately, I’m late getting it to them (typical), but if it’s still
armandoalves
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14 months ago
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Exploding The Message Myth : TV and the Brain : Effectiveness : Thinkbox* Marketing in the Era of Accountability, * IPA Effectiveness Awards 2007, * IPA Effectiveness Awards 2006, * IPA Effectiveness Awards 2005, * TV and the Brain, * Why is TV Unique?, * TV Briefing, * TV Technology, * Planning,...
armandoalves
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14 months ago
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In Praise of Online Advertising (comScore Voices)This blog post originally appeared as my column in MediaPost's Online Metrics Insider [http://www.mediapost.com/blogs/metrics_insider/?p=87] on August 19. In my last Metrics Insider column, I wrote about the question of how advertising works. The column generated some great comments, and I got ...
armandoalves
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14 months ago
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Why CPG Brands Better Buy Paid SearchA study of more than 6,000 consumers for the companies by ComScore found that brands generated an average 160% increase in unaided awareness by being present in standard sponsored-text search results compared with when consumers weren't exposed to their search ads.
armandoalves
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14 months ago