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  PR: Looking For The Unique Angle

  So go to town, start spreading the news online, but be thoughtful as to your approach and angle. Make it unique to make it happen.

  Willis Wee added 16 hours ago

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  Study reveals issues with search ads -- trust and usefulness

  A survey on search advertising sentiments makes it clear: marketers MUST address trust and usefulness.

  Scott Brinker added 41 hours ago

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  STATS: Microsoft Ad Spending is 3x of Apple

  Microsoft spent $1.4 billion, almost 3 times as much as Apple’s ad budget. Even though Microsoft has its brand value way higher then Apple’s, are the consumers convinced to buy its product?

  Willis Wee added 4 days ago

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  MARKETING: The Social Search Impact

  With Google and Bing both fighting for social search supremacy, it seems like social search is the next big thing in the search industry.

  Willis Wee added 4 days ago

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  E-commerce Is Coming To Facebook [VIDEO]

  Fully integrated e-commerce is coming to Facebook. It would be powered by Payvment and launched at PayPal X Innovate 2009, November 3-4 2009 in San Francisco.

  Willis Wee added 4 days ago

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