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HOW TO: Measure Online InfluenceHOW TO: Measure Online Influence Obsessed with the idea that Google doesn’t have the one right answer, in late 2008 Micah Baldwin joined Lijit Networks –his sixth startup–which believes each blogger has a right answer. Influence is difficult to ascertain online. What about that guy on ...
Kurt Laitner
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10 months ago
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Global Neighbourhoods: Measuring Influence vs. PopularityI had an interesting talk with some folk on Twitter this morning about not mistaking popularity with influence. In fact, I find this to be among the most misunderstood issues in measuring social media. Popularity is easy to measure. All you do, is look at the total number of visitors and/or the ...
Kurt Laitner
added
13 months ago
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Happy endings and the Just World EffectHappy endings and the Just World Effect Happy Endings by Kevin Sharpe and Jonathan Walgate July 1998-Movie producers know that the good guys triumph in the end. Successful scriptwriters ignore this tenet at their peril: victorious villains will not sell. This simple truth has fueled ...Marcia Pawlowski added 13 months ago
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Planning to Share versus Just Sharing - EdTechPostThis is a long post, born out of years of frustration with ineffective institutional collaborations. If you only want the highlights, here they are: grow your network by sharing, not planning to share or deciding who to share with; the tech doesn’t determine the sharing - if you want to share, ...
Giorgio Bertini
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13 months ago
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Shambhala Sun - Why We Need New Ways of ThinkingKahane says an approach based on “opening up” and creating connection is half-right, “but dangerously so.” Power is integral to life, he says. We start with “power-to,” such as the power to have a house and a car and all the appurtenances of the modern lifestyle that enable us to get on with our ...
Kurt Laitner
added
13 months ago
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kluster | buyKluster's EQ tool is a clever user specified rating dimension that gets 'free' analytics wrapped up with it. Also for free, influence adjustment.
Kurt Laitner
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14 months ago
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The Science of PersuasionWhat really moves us...
Iain Macadair
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14 months ago
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100 Personal Branding Tactics Using Social Media | chrisbrogan.comYou are not special. You are not a beautiful or unique snowflake. You are the same decaying organic matter as everything else. - Tyler Durden, Fight
Kurt Laitner
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14 months ago
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socialmedian: Page Rank is the Ultimate Measure of Online Influence/
Kurt Laitner
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15 months ago
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