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Dairy Queen invests more in mobile marketing, with RFID customer loyalty scheme | GoMo NewsDairy Queen has been playing heavily with mobile solutions for its marketing needs. At the end of April it announced great results from an idle-screen campaign, and now they’ve gone with an RFID loyalty rewards scheme. The new tech is the first implementation of RFID mobile marketing from a ...
Antonella Stellacci
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6 months ago
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