Bewkes looking to extend TV Everywhere

Description

Bewkes looking to extend TV Everywhere

Time Warner employees updated on new initiatives

By Georg Szalai

Nov 4, 2009, 01:49 PM ET

NEW YORK -- Time Warner ran a recent trial to get movies on cable VOD ahead of their DVD release and is seeing early successes of the TV Everywhere initiative to allow consumers to access more TV shows online.

CEO Jeff Bewkes is also looking to extend that model to the publishing business amid the advance of e-reading devices.

Bewkes updated employees about these initiatives in a memo after the conglomerate's better-than-expected quarterly earnings on Wednesday, arguing that such innovation must remain a key focus across the company in the digital age.

Here are highlights from the memo:

Time Warner has a long tradition of building businesses on new technologies to provide consumers with the choice and convenience they want – from pay television at HBO and CNN's around-the-clock news to the leadership at Turner and HBO in video on demand (VOD) and Warner Bros.' launch of DVDs.

We're extending that ...

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