Agreeing with Scott Anthony’s Why Great Innovators Spend Less Than Good Ones (HarvardBusiness.org) « Fredzimny's Blog

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A story last week about the Obama administration committing more than $3 billion to smart grid initiatives caught my eye. It wasn’t really an unusual story. It seems like every day features a slew of stories where leaders commit billions to new geographies, technologies, or acquisitions to demonstrate how serious they are about innovation and growth.

Here’s the thing — these kinds of commitments paradoxically can make it harder for organizations to achieve their aim. In other words, the very act of making a serious financial commitment to solve a problem can make it harder to solve the problem.

Why can large commitments hamstring innovation?

First, they lead people to chase the known rather than the unknown. After all, if you are going to spend a large chunk of change, you better be sure it is going to be going after a large market. Otherwise it is next to impossible to justify the investment . But most growth comes from creating what doesn’t exist, not getting a ...

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http://fredzimny.wordpress.com/2009/11/04/agreeing-with-scott-anthonys-why-great-innovators-spend-less-than-good-ones-harvardbusiness-org/#