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Panel: Gen Y’s not yet on Twitter…
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A recent study by the Participatory Marketing Network (PMN) reveals that social networking is a big thing for the Gen Y’s - but Twitter is far from being their favorite social network. The main finding is that only 22% of Generation Y consumers are using Twitter.
Although the Gen Y is on the social networking hype, Twitter still has some way to go to make those users Twitter ‘followers’. When asked about social network usage, 99% admit to have an active profile on at least one social networking site.
“Twitter dominates the news, but clearly we’re only touching ...
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Sean Kearney added to Social Media 6 months ago
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