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Making Music Out Of The Social Noise
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Can we just come to terms with our overpopulation problem? Admit it... this online world is becoming awfully crowded. And it's not just the people you are connecting to, it is the content they are contributing.
13 hours of video are uploaded to YouTube every minute. There are over 184 million bloggers world-wide. 55% of active online users have uploaded and shared photos and 16% upload everyday. There is a lot of value in that content.. but there is also a lot of noise.
ReadWriteWeb recently begged the question, "Is Online Noise Really Bad For You?" Noise can lead to unexpected opportunities, personal growth, and training your brain for maximum recall. As much as I agree with them on the need for discovery, it seems like we are destined to become buried in the firehouse.
But what if there was a way to do both? What if the next generation of technology could enable both natural filters and a smarter way to discover new content?
Over the next week, I am going to be looking at how the next generation web will change the way you connect, discover, and share with the social online world. I'm also going to be looking at how this movement is going to make marketing more relevant and measurable.
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Marta Strickland
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Marta Strickland
13 months ago
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